Deion “Prime Time” Sanders exemplifies excellence through his legendary sports career and dynamic presence as a speaker. The only athlete to play in both the World Series and Super Bowl, Sanders is a once-in-a-generation talent. An eight-time Pro Bowler and two-time Super Bowl champion, he made waves as “Coach Prime,” leading Jackson State to consecutive SWAC Championships (2020–2022) before becoming head coach at the University of Colorado. He has delivered inspiring talks at global organizations like IBM, Verizon, and the National Auto Association, captivating audiences with his signature charisma, dynamic presence, and unwavering commitment to authentic leadership. His motivational leadership resonates far beyond football. Off the field, Sanders is a sought-after sports analyst and media personality, appearing in numerous TV shows and docuseries. With charisma, authenticity, and deep sports insight, he captivates audiences, delivering powerful lessons on leadership, perseverance, and success.
Head coach of the Colorado Buffaloes football team since 2023.
Former NFL star, played 14 seasons with five different teams.
Former MLB outfielder, played nine seasons with four teams.
Only athlete to play in a Super Bowl & World Series.
Led Jackson State University to two consecutive SWAC Championships.
Two-time Super Bowl champion (XXIX, XXX) with 49ers & Cowboys.
Eight-time Pro Bowler recognized for elite defensive skills.
Six-time First-Team All-Pro selection as a cornerback.
Won the Jim Thorpe Award in 1988 for top college cornerback.
Inducted into the Pro Football Hall of Fame in 2011.
Played for Yankees, Braves, Reds, and Giants from 1989–2001.
Made a World Series appearance in 1992 with the Braves.
Stole 186 bases throughout his professional baseball career.
Led Jackson State to an undefeated regular season in 2022.
Won back-to-back SWAC Championships as head coach (2021, 2022).
Earned consecutive SWAC “Coach of the Year” honors in 2021, 2022.
Revolutionized college football recruiting with bold, motivational leadership.
Brought national attention to HBCU football during his tenure.
Starred in Coach Prime, a Prime Video docuseries on his journey.
Appeared in 30 for 30: Deion’s Double Play about dual-sport career.
Hosted Deion’s Family Playbook, a reality series about his life.
Worked as a football analyst for CBS Sports and NFL Network.
Delivered inspiring speeches at IBM, Verizon, and global organizations.
Advocates for discipline, dedication, and resilience in sports & life.
Encourages student-athletes to maximize potential on and off-field.
Influences players, fans, and leaders with a powerful message.
Hi. We are Jay Siegan Presents. We are the talent liaisons that curate, ideate, and connect you to the right artists to transform special events into experiences of a lifetime. Our roots are those of musicologists and culture hawks, deeply embedded in the living performing arts. This is the foundation of our work, the soul of our business, and what we've been doing for over 25 years. We have the capacity and capability to bring any artist from anywhere in the world to your event.
We are the talent liaisons that curate, ideate, and connect you to the right artists to transform special events into experiences of a lifetime. Our roots are those of musicologists and culture hawks, deeply embedded in the living performing arts. This is the foundation of our work, the soul of our business, and what we've been doing for over 25 years. We have the capacity and capability to bring any artist from anywhere in the world to your event.
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